WTF Microsoft?

The Redmond software giant have been airing their two new ads recently, certainly as a response to the long-running series of "I'm a Mac - I'm a PC"-ads from the Get a Mac campaign. I watched both and seriously, what are they talking about? Is it really a good idea to bore people out... I was hoping for something better when they announced Jerry Seinfeld would be featured in the ads, but this is not good. Check it out for yourself.

Can somebody explain to me, please? I feel confused...